Adam Cormier Joins PAN Communications Leadership Team as Vice President, Client Relations
‘Cuse Chronicles by a CEO – The Leadership Factor
Brand-To-Demand Approach
…to challenge brands and leapfrog the competition. Media Relations Messaging Framework & Positioning Demand Generation Campaign Strategy Go-to-Market Strategy Earned Media Strategy Content Marketing Executive & Corporate Social Measurement &…
Building brand and creating demand on an international scale
…seamless client experience and media outreach plan to increase overall brand awareness, elevate thought leaders, and promote product news in both markets. We ramped up a rapid response engine to…
Amplifying a future of work with omnichannel influencer strategies
…& Thought Leadership: PAN secured high-profile media placements and broadcast segments in top-tier media for Citrix executives. These appearances reinforced Citrix’s authority in remote work and digital transformation. Original Research:…
Reality Check
…each other. But you also experience too many gaps – misaligned metrics, uneven distribution plans for content, and/or infrequent conversations with executive leadership. Achieving full alignment will require additional commitments…
Establishing relationships and influencers to raise brand awareness
…featuring consistent, impactful coverage. Over six months, PAN developed strong and growing thought leadership platforms for the company’s leadership bench to build their presence and voice in trending industry conversations….
Building a brand through workforce science
21 Average annual business media articles 81,000 Annual newsletter reads 7,900 Newsletter subscribers (and counting) Solution Winning with workplace thought leadership PAN worked with the Achievers SME bench to explain…
Pushing the envelope with creative integrated campaigns
…serving the much broader DevOps market. PAN integrated with CloudBees’ PR team, positioning co-founder and CEO Sacha Labourey for top-tier media opps and creating a thought-leadership program that delivered a…
Cloud & DevOps
…popular thought-leadership vehicle. View Success Story Meet Our Experts Pushing the envelope with creative integrated campaigns Cloud / DevOps We talk often about knowing your audience, and almost nowhere is…
In our annual Brand Experience Report, we asked marketers and customers how they are using and experiencing AI to better understand how the technology is changing that relationship.