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This piece is part of our PANpov series — firsthand stories from employees about personal experiences. Read more. I’ve never been much of a teacher. I have issues with patience, and teaching people things that I already know how to do frustrated me. Well, until I started coaching. During my childhood, I played all the sports – gymnastics, volleyball, softball, soccer, track, you name it. They were an outlet… Read more »
I just recently wrote about the need for DEI to get back on track in PRWeek and suggested using Pride Month as the launch pad. The week the article went live, I had the pleasure of talking with our new Head of DEI, Azizza, about the staggering number of companies that are ‘quiet quitting’ their DEI efforts. She hadn’t read the PRWeek article yet but echoed… Read more »
More than ever, measurement, reporting, and analysis are key to a successful integrated marketing and public relations (PR) program. However, it’s important that these integrated marketing and PR metrics are presented and interpreted in a way that they can effectively be put to use. At the end of the day, we all think we want more data, but what we really want is good data that… Read more »
Since we rolled out PAN’s new brand identity last week, I thought it might be fun to address a little mystery – what does PAN stand for? Over the years I’ve heard all sorts of theories, one of the most popular is PAN was the Greek god of shepherds, hunters, and the untamed wilderness. He was the original “bad boy,” which is a cool persona, but… Read more »