A healthcare marketing agency built for every challenge
The patient experience may seem like a simple challenge, but its solutions are anything but straightforward. People want effortless access to their healthcare, insurance coverage, benefits, billing, and personal health information — all tailored to their individual needs. Achieving this is no small feat.
Healthcare tech brands are ready to rise to this challenge, partnering with providers, payors, and employers to create meaningful change — but the key to success lies in telling that story in a way that resonates. That’s where we come in.
At PAN, our team of senior healthcare experts, with deep expertise in HIT, digital health, and complex programs, brings a unique edge. With a proven track record of success, we’re here to help you navigate the complexities and make a lasting impact.
In today’s fast-evolving landscape, with new players constantly emerging, specialty patient care brands need to stand out by clearly articulating their vision and unique value. PAN is here to help brands tell their story with impact, showcasing the real value they bring to key stakeholders and making sure their message cuts through the noise.
Patients have more choices than ever when it comes to their healthcare, and a single negative experience can drive them away. Effective patient engagement tools are crucial—but they come at a cost. To stand out and win over providers, brands need a powerful storytelling strategy that clearly demonstrates their value, making them the go-to choice in a crowded market.
Telehealth topped the list of most-mentioned terms in our HealthPulse Report, and it’s no surprise. As the definition of telehealth expands to include well-being, mental health, and behavioral care, brands need a partner who can craft a compelling, proof-of-impact story that highlights the true value of their health tech.
Clients
Patient experience work
Showing innovation to expand upstream
Drawing on its strong reputation in the long-term care landscape, PointClickCare needed to continue showing innovation to help expand its market segment upstream as a tech company. The challenge was helping them break out in a crowded EHR market and articulate their brand difference.
A lot of teams coast, but we’re built different. We know the industry inside out, and we use our expertise and capabilities to push brands beyond their expectations and into their next stage.
Dan Martin, Executive Vice President, Healthcare at PAN
Success stories, insights, and resources: Patient Experience
Dive into our client success stories, insight reports, and topical blog posts to see how we think, work, and create.
